Zero Motorcycles is announcing a “permanent” price reduction across its entire range of motorcycles. Any model year 2023 or 2022 motorcycle in North American dealer inventories will receive a minimum price reduction of $1,000 to as much as $4,500 off the bike’s manufacturer’s suggested retail price (MSRP).
For the 2023 model year Zeros, at the low end of the pricing discount areZero’s FX ZF7.2 and FXE ZF7.2 (review here), with a discount of $1,000. The company’s new adventure model, theDSR/X (First ride impression), is at the highest end of the discount spectrum. It receives a discount of $4,500 or about 18 percent of the bike’s MSRP.
Here’s a list of all 2023 model-year price reductions:
Zero Motorcycle’s permanent price reductions for all 2023 Zero Motorcycles in North America. Image: Zero Motorcycles
And if you are interested in 2022 models, here’s a list of those price reductions:
Zero Motorcycle’s permanent price reductions for all 2022 Zero Motorcycles in North America. Image: Zero Motorcycles
零价格reducti说ons are “permanent” for all remaining 2022 and 2023 model year motorcycles. Hopefully, for the industry, the reductions indicate a declining cost to produce electric motorcycles. Mike Cunningham, Zero’s Vice President of Sales, indeed alluded to that saying:
“This MSRP reduction is another example of how Zero Motorcycles continues to lead the charge.(Nice double entendre’ Mike -ed)It enables Zero to leverage its scale andmanufacturing efficiency to make EV motorcycles accessible to a greater number of riders as demand increases and the industry continues to evolve.”
If you want to know more about Zero’s lineup of electric motorcycles, you can check out their website atZero Motorcycles.
